Femi Olajiga is a marketer based in England and helps clients with marketing campaigns, strategy, and implementation. Hear him talk candidly about his experiences in applying agile concepts in the marketing domain.
He challenges some core assumptions with agile, like why has the Agile Manifesto not been updated since its inception in the spirit of continuous improvement.
This is part of a series of conversations around my research on the topic: Future of the Scrum Master role.
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